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Website Design

Articles in Website Design

Website Design archive

9 published articles

How to Lose a Brand in 43 Days and Rebuild from the Ashes

Imagine spending over 10 years building a brand with a solid website and excellent search rankings for competitive keywords in your market niche from years of SEO; then suddenly one morning your website is gone!  This actually happened to one of our clients, here’s what happened and how you can avoid it.   What Happened  Our client’s domain expired, not a big deal normally, but her credit card on file had expired also.  The domain registrar sent emails notifying her of her domain expiring and th

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How to Use Google In Page Analytics to Analyze Website Design and Performance

Google Analytics has powerful tools for analyzing how users interact with and navigate through your website.  Our previous blog explained How to Use Google Analytics Visitor Flow graphs to understand how visitors are flowing through your website.   In this blog we will explain how to use In Page Analytics to understand how users are interacting with your website, what they are clicking on, what is working, and what is not working.  We use both Visitor Flow and In Page Analytics in our SEO Analys

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How to Use Google Analytics Visitor-User Flow to Optimize Website Traffic

The Google Analytics dashboard and traffic graphs of are familiar to many, but few go beyond these very basic tools.  Google Analytics also has great tools for analyzing how visitors (users) interact with your website.  Visitor-User Flow and In Page Analytics are two tools that provide great insight into how your website is performing with respect to converting traffic into visits, and ultimately leads or sales.  We routinely use both Visitor-User Flow graphs and In Page Analytics to see how our

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SEO Tips: Ideas for Creating Great Website and Blog Content

It is said over and over, “Content is King” for achieving top search rankings, but what exactly does that mean and how do you create great content.  Here are some quick SEO tips for developing great content for your website or blog. Don’t Write What YOU Think They Want to Read: Website owners and bloggers often create content based on internal assumptions of what they think their consumers or visitors want to read or should be interested in.  It is vital that your content addresses topics useful

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Adobe mobile Flash Abandoned, Impact on PC Flash and Web Design

What is the impact of Adobe abandoning mobile Flash? Actually abandoning Flash for mobile is not really a big deal in itself, what is a big deal is what this move likely means for the future of Flash on all platforms, PC included. Apple has been a Flash antagonist and Microsoft joined the Flash opposition with IE 10 and Windows 8 declaring it is time for the Web to move on (ouch). With this the demise of the antiquated PC Flash platform can’t be far behind. In fact, Adobe already has the replace

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How Web 2.0 Websites Connect with Social Networks

 How do you design a website or connect your existing website with social networks and social media? This seems easy enough, right? Add a few cute icons on the top right hand side of your website, maybe add a blog, and poof you are in Web 2.0 wonderland! I suppose you can leave it at that and many do just that and proudly proclaim they all over Web 2.0. But there is a lot more to it than adding a couple of cute icons and few links to social networks.   Connecting to Social Networks, Creatin

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SEO Scams, You Need a New Website, is this really a Scam?

One of the most popular SEO scams to blog about is “you need a new website” to rank well.  In general I agree with the principle that a new website is not a requisite for good SEO or good search ranking performance.  However, we have run across many instances where the existing website is simply hopeless and it would be an SEO scam to take the clients money to optimize that website.  Bluntly, those websites just sucked and there was no saving them! So when do you need a new website and how can y

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